BUSN 9th Edition Kelly Test Bank

BUSN 9th Edition Kelly Test Bank

Product details:

• ISBN-10 ‏ : ‎ 1305496957
• ISBN-13 ‏ : ‎ 978-1305496958
• Author: Marcella Kelly

4LTR Press solutions give you the option to choose the format that best suits your learning preferences. This option is perfect for those who focus on the textbook as their main course resource.

Table contents:

UNIT I: COMMUNICATION FOUNDATIONS
1. Business Communication in the Digital Age
2. Professionalism: Team, Meeting, Listening, Nonverbal, and Etiquette Skills
3. Intercultural Communication
UNIT II: THE WRITING PROCESS
4. Planning Business Messages
5. Organizing and Writing Business Messages
6. Revising Business Messages
UNIT III: WORKPLACE COMMUNICATION
7. Electronic Messages and Digital Media
8. Positive and Neutral Messages
9. Negative Messages
10. Persuasive and Sales Messages
UNIT IV: Reports, Proposals, and Presentations
11. Report Writing Basics
12. Informal Business Reports
13. Proposals, Business Plans, and Formal Business Reports
14. Business Presentations
UNIT V: EMPLOYMENT COMMUNICATION
15. The Job Search, Résumés, and Cover Letters in the Digital Age
16. Interviewing and Following Up
Appendix A: Document Formats
Appendix B: Citation Formats
Appendix C: Correction Symbols and Proofreading Marks
Appendix D: Grammar and Mechanics

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