Strategic Analysis and Action 8th Edition Crossan Test Bank
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Product details:
- ISBN-10 : 0132158108
- ISBN-13 : 978-0132158107
- Author:
Crossan is a concise, practical guide for strategic management courses. The text provides an organized set of concept and procedures for analyzing and acting on strategic problems.
Table of contents:
- Chapter 1: Strategy as Process and Product, or, How to Build a Business Strategy Without Too Much Pain
- Chapter 2: Setting the Scope of Analysis: Defining Your Industry
- Chapter 3: Analyzing the General Environment: PEST or PESTLE Assessment
- Chapter 4: Porter’s Five Forces Model, Part 1: Barriers to Entry
- Chapter 5: Porter’s Five Forces Model, Part 2: The Power of Suppliers, Buyers, Substitutes, and Rivalry
- Chapter 6: Why Performance Differs: The Resource-Based View of the Firm
- Chapter 7: Deciding What to Do: Models for Strategy Formulation
- Chapter 8: Strategic Positions for Volatile Industries
- Chapter 9: Some Final Thoughts on Practice and Improvisation
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