Business Communication Process and Product Canadian 5th Edition Guffey Test Bank

Business Communication Process and Product Canadian 5th Edition Guffey Test Bank

Product details:

• ISBN-10 ‏ : ‎ 0176531394
• ISBN-13 ‏ : ‎ 978-0176531393
• Author: Mary Ellen Guffey

Business Communication: Process and Product offers the most up-to-date and best researched text on the market. The 5th brief edition includes new, interactive student resources and comprehensive coverage of workplace technology. This innovative coverage enhances the hallmark features of this textbook: the 3-x-3 writing process, three-part case studies, abundant use of model documents, and complete coverage in a 16-chapter textbook while retaining unparalleled teaching resources to help instructors plan and manage their courses. The fifth edition is available with MindTap which offers a clear online path to success for business communication students, so whether your course is in-person, hybrid, or fully online Business Communication: Process & Product has a solution for you.

Table contents:

1. UNIT 1 Communication Foundations
2. Chapter 1 Business Communication in the Digital Age
3. Chapter 2 Professionalism: Team, Meeting, Listening, Nonverbal,
4. Chapter 3 Intercultural Communication
5. UNIT 2 The Writing Process in the Digital Age
6. Chapter 4 Planning Business Messages
7. Chapter 5 Organizing and Drafting Business Messages
8. Chapter 6 Revising Business Messages
9. UNIT 3 Workplace Communication
10. Chapter 7 Short Workplace Messages and Digital Media
11. Chapter 8 Positive Messages
12. Chapter 9 Negative Messages
13. Chapter 10 Persuasive and Sales Messages
14. UNIT 4 Reports, Proposals, and Presentations
15. Chapter 11 Reporting in the Digital-Age Workplace
16. Chapter 12 Informal Business Reports
17. Chapter 13 Proposals, Business Plans, and Formal Business Reports
18. Chapter 14 Business Presentations
19. UNIT 5 Employment Communication
20. Chapter 15 The Job Search and Résumés in the Digital Age
21. Chapter 16 Interviewing and Following Up

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