BCOM 6 6th Edition Lehman Test Bank

BCOM 6 6th Edition Lehman Test Bank

Product details:

• ISBN-10 ‏ : ‎ 1285431642
• ISBN-13 ‏ : ‎ 978-1285431642
• Author: Dr. Carol Lehman

Created by the continuous feedback of a “student-tested, faculty-approved” process, BCOM6 delivers a visually appealing, succinct print component, tear-out review cards for students and instructors and a consistent online offering with Enhanced CourseMate that includes an eBook in addition to a set of interactive digital tools all at a value-based price and proven to increase retention and outcomes. BCOM6 provides expanded coverage on technology and social media, abundant real world examples, and model documents to guide students’ writing practice

Table contents:
1. Establishing a Framework for Business Communication.

2. Focusing on Interpersonal and Group Communication.

3. Planning Spoken and Written Messages.

4. Preparing Spoken and Written Messages.

5. Communicating Electronically.

6. Delivering Good- and Neutral-News Messages.

7. Delivering Bad-News Messages.

8. Delivering Persuasive Messages.

9. Understanding the Report Process and Research Methods.

10. Managing Data and Using Graphics.

11. Organizing and Preparing Reports and Proposals.

12. Designing and Delivering Business Presentations.

13. Preparing Resumes and Application Messages.

14. Interviewing for a Job and Preparing Employment.

Grammar and Usage Appendix.

References.

Index.

Review Cards. (Student Edition).

Prep Cards (Instructor Edition).

Model Docs.

Style Cards.

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