Business 11th Edition Pride Solutions Manual

Business 11th Edition Pride Solutions Manual

Product details:

• ISBN-10 ‏ : ‎ 053847808X
• ISBN-13 ‏ : ‎ 978-0538478083
• Author: William Pride (Ph.D., Louisiana State University)

Ideal for users studying business and key practices, BUSINESS, 11E is a best-selling introductory text featuring current, comprehensive survey of the functional areas of business: management, marketing, accounting, finance, and information technology. Core topics include ethics and social responsibility, small business concerns, and global issues. New coverage in this edition closely examines cutting-edge topics like the impact of the economic and political climate on business, green and socially responsible business, and sustainability. Increase student engagement and improve outcomes by incorporating one of our digital products into your course: CengageNOW, CourseMate, WebTutor, Interactive Business Plan, MikesBikes Simulation or Course360.

Table contents:

Part I: THE ENVIRONMENT OF BUSINESS. 1. Exploring the World of Business and Economics. 2. Ethics and Social Responsibility in Business. 3. Global Business.

Part II: BUSINESS OWNERSHIP AND ENTREPRENEURSHIP. 4. Choosing a Form of Business Ownership. 5. Small Business, Entrepreneurship, and Franchises.

Part III: MANAGEMENT AND ORGANIZATION. 6. Understanding the Management Process. 7. Creating a Flexible Organization. 8. Producing Quality Goods and Services. Part IV: HUMAN RESOURCES. 9. Attracting and Retaining the Best Employees. 10. Motivating and Satisfying Employees.

Part V: MARKETING. 11. Building Customer Relationships Through Effective Marketing. 12. Creating and Pricing Products That Satisfy Customers. 13. Distributing and Promoting Products.

Part VI: INFORMATION, ACCOUNTING, AND FINANCE. 14. Exploring Social Media and e-Business. 15. Using Management and Accounting Information. 16. Mastering Financial Management. Online Chapters 17. Understanding Personal Finances and Investments. 18. Enhancing Union-Management Relations. Online Appendices

Appendix A Careers in Business. Appendix B Risk Management and Insurance. Appendix C Business Law, Regulation, and Taxation.

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