Business Communication Polishing Your Professional Presence 4th Edition Shwom Test Bank
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Business Communication Polishing Your Professional Presence 4th Edition Shwom Test Bank.
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Business Communication Polishing Your Professional Presence 4th Edition Shwom Test Bank
Product details:
- ISBN-10 : 013474022X
- ISBN-13 : 978-0134740225
- Author: Barbara G. Shwom, Lisa Gueldenzoph Snyder
PART 1: UNDERSTANDING THE FOUNDATIONS OF BUSINESS COMMUNICATION
- Developing Your Professional Presence
- Working with Others: Interpersonal, Intercultural, and Team Communication
- Managing the Communication Process: Analyzing, Composing, Evaluating
PART 2: DELIVERING EFFECTIVE MESSAGES
- Communicating Routine Messages and Building Goodwill
- Communicating Persuasive Messages
- Communicating Bad News
- Using Social Media in Business
PART 3: RESEARCHING, PROPOSING, REPORTING, AND PRESENTING
- Finding and Evaluating Business Information
- Preparing Persuasive Business Proposals
- Preparing Business Reports
- Preparing and Delivering Business Presentations
PART 4: PERSUADING AN EMPLOYER TO HIRE YOU
- Communicating Your Professional Brand: Social Media, Résumés, Cover Letters, and Interviews
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