Business Communication Polishing Your Professional Presence Canadian 1st Edition Shwom Solutions Manual

Business Communication Polishing Your Professional Presence Canadian 1st Edition Shwom Solutions Manual

Product details:

• ISBN-10 ‏ : ‎ 0133427668
• ISBN-13 ‏ : ‎ 978-0133427660
• Author: Liz Clarke, Centennial College

Business Communication: Polishing Your Professional Presence helps students achieve the highest level of professionalism when conducting business. With a clear communication model that helps students professionally analyze and react to any sort of business situation, this text stresses the importance of etiquette in successful entrepreneurial practices.

This first Canadian edition relates business communication to modern technologies and social media outlets, bringing the text into the context of our digital world. With a focus on learning and exercising crucial skills such as writing, speaking, critical thinking, and collaborating with peers, Business Communication prepares students for social and communicative challenges they will face as business people.

Table contents:

PART 1. UNDERSTANDING THE FOUNDATIONS OF BUSINESS COMMUNICATION

1. Becoming a Successful Business Communicator

2. Working with Others: Interpersonal, Intercultural, and Team Communication

3. Managing the Communication Process: Analyzing, Composing, Evaluating

PART 2. DELIVERING EFFECTIVE MESSAGES

4. Communicating Routine Messages and Building Goodwill

5. Communicating Persuasive Messages

6. Communicating Bad News

PART 3. RESEARCHING, PROPOSING, REPORTING, AND PRESENTING

7. Finding and Evaluating Business Information

8. Preparing Persuasive Business Proposals

9. Preparing Business Reports

10. Preparing and Delivering Business Presentations

PART 4. PERSUADING AN EMPLOYER TO HIRE YOU

11. Communicating Your Professional Brand: Social Media, Résumés, and Cover Letters

12. Getting the Job—Interviewing and Following Up

Guide to Using Social Media for Business Communication

Appendix A. Formats for Business Documents

Appendix B. Documentation and Reference Styles

Appendix C. Grammar, Punctuation, Mechanics, and Conventions

Appendix D. Answer Key to Grammar Exercises

Appendix E. Proofreader’s Marks

Glossary

Index

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