Business Communication Process and Product Brief Canadian Canadian 4th Edition Guffey Test Bank
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Business Communication Process and Product Brief Canadian Canadian 4th Edition Guffey Test Bank.
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Business Communication Process and Product Brief Canadian Canadian 4th Edition Guffey Test Bank
Product details:
- ISBN-10 : 0176503587
- ISBN-13 : 978-0176503581
- Author: Mary Ellen Guffey, Dana Loewy, Kathleen Rhodes, Patricia Rogin
Unit 1. Communication foundations. Business communication in the digital age
Professionalism: team, meeting, listening, nonverbal, and etiquette skills
Intercultural communication
Unit 2. The writing process in the digital age. Planning business messages
Organizing and drafting business messages
Revising business messages
Unit 3. Workplace communication. Short workplace messages and digital media
Positive messages
Negative messages
Persuasive and sales messages
Unit 4. Reports, proposals, and presentations. Reporting in the digital-age workplace
Informal business reports
Proposals, business plans, and formal business reports
Business presentations
Unit 5. Employment communication. The job search and résumés in the digital age
Interviewing and following up
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