Business Foundations A Changing World 11th Edition Ferrell Test Bank

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Product details:

• ISBN-10 ‏ : ‎ 1259685233
• ISBN-13 ‏ : ‎ 978-1259685231
• Author: O. C. Ferrell, Geoffrey Hirt, Linda Ferrell

Business Foundations: A Changing World carefully blends the right mix of content and applications to give students a firm grounding in business principles. Where other products have you sprinting through the semester to cover everything, Business Foundations: A Changing World allows breathing space to explore topics and incorporate additional activities to complement your teaching.

Build from the ground up, Business Foundations: A Changing World is for faculty and students who value a briefer, flexible, and integrated resource that is exciting, happening, focused and applicable! What sets this learning program apart from the competition? An unrivaled, focused mixture of exciting content and resources blended with application examples, activities, and fresh topics that show students what is happening in the world of business today!

Table of contents:

Part 1 Business in a Changing World
1 The Dynamics of Business and Economics
2 Business Ethics and Social Responsibility
3 Business in a Borderless World
Part 2 Starting and Growing a Business
4 Options for Organizing Business
5 Small Business, Entrepreneurship, and Franchising
Part 3 Managing for Quality and Competitiveness
6 The Nature of Management
7 Organization, Teamwork, and Communication
8 Managing Operations and Supply Chains
Part 4 Creating the Human Resource Advantage
9 Motivating the Workforce
10 Managing Human Resources
Part 5 Marketing: Developing Relationships
11 Customer-Driven Marketing
12 Dimensions of Marketing Strategy
13 Digital Marketing and Social Media
Part 6 Financing the Enterprise
14 Accounting and Financial Statements
15 Money and the Financial System
16 Financial Management and Securities Markets
Bonus Chapters
A The Legal and Regulatory Environment
B Personal Financial Planning

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