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Contemporary Business Canadian 2nd Edition Boone Test Bank
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Contemporary Business Canadian 2nd Edition Boone Test Bank
Product details:
- ISBN-10: 1119194334
- Author: Louis E. Boone; David L. Kurtz; Michael H. Khan; Brahm Canzer
Boone, Contemporary Business, Second Canadian Edition, provides a comprehensive, current, and contemporary solution to your introduction to business needs. Though still covering the traditional areas of an introduction to business course, the text takes a contemporary approach using current real-life examples to engage university and college students. Our authors are experienced professors with first-hand knowledge of the resources needed to meet the needs of introductory business students.
Table contents:
Part 1 Business in a Global Environment
Chapter 1 The Changing Face of Business
Chapter 2 Business Ethics and Social Responsibility
Chapter 3 Economic Challenges Facing Contemporary Business
Chapter 4 Competing in World Markets
Part 2 Starting and Growing Your Business
Chapter 5 Forms of Business Ownership and Organization
Chapter 6 Starting Your Own Business: The Entrepreneurship Alternative
Part 3 Management: Empowering People to Achieve Business Goals
Chapter 7 Management, Leadership, and the Internal Organization
Chapter 8 Human Resource Management: From Recruitment to Labour Relations
Chapter 9 Top Performance Through Empowerment, Teamwork, and Communication
Chapter 10 Production and Operations Management
Part 4 Marketing Management
Chapter 11 Customer-Driven Marketing
Chapter 12 Product and Distribution Strategies
Chapter 13 Promotion and Pricing Strategies
Part 5 Managing Technology and Information
Chapter 14 Using Technology to Manage Information
Part 6 Managing Financial Resources
Chapter 15 Understanding Accounting and Financial Statements
Chapter 16 The Financial System
Chapter 17 Financial Management
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