Economics for Managers Global Edition 3rd Edition Farnham Test Bank

Instant download Economics for Managers Global Edition 3rd Edition Farnham Test Bank pdf docx epub after payment.

Product details:

• ISBN-10 ‏ : ‎ 1292060093
• ISBN-13 ‏ : ‎ 978-1292060095
• Author: Paul G. Farnham

Table of contents:

PART 1. MICROECONOMIC ANALYSIS

1. Managers and Economics
2. Demand, Supply, and Equilibrium Prices
3. Demand Elasticities
4. Techniques for Understanding Consumer Demand and Behavior
5. Production and Cost Analysis in the Short Run
6. Production and Cost Analysis in the Long Run
7. Market Structure: Perfect Competition
8. Market Structure: Monopoly and Monopolistic Competition
9. Market Structure: Oligopoly
10. Pricing Strategies for the Firm

PART 2. MACROECONOMIC ANALYSIS

11. Measuring Macroeconomic Activity
12. Spending by Individuals, Firms, and Governments on Real Goods and Services 13. The Role of Money in the Macro Economy
13. The Aggregate Model of the Macro Economy
14. International and Balance of Payments Issues in the Macro Economy

PART 3. INTEGRATION OF THE FRAMEWORKS

16. Combining Micro and Macro Analysis for Managerial Decision Making

SOLUTIONS TO EVEN-NUMBERED PROBLEMS

GLOSSARY

INDEX

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