Entrepreneurship 9th Edition Hisrich Test Bank
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Entrepreneurship 9th Edition Hisrich Test Bank
Product details:
- ISBN-10 : 0078029198
- ISBN-13 : 978-0078029196
- Author: Robert Hisrich, Michael Peters, Dean Shepherd
The 9th Edition of Entrepreneurship, by Robert Hisrich, Michael Peters and Dean Shepherd has been designed to clearly instruct students on the process of formulating, planning, and implementing a new venture. Students are exposed to detailed descriptions of ‘how to’ embark on a new venture in a logical manner. Comprehensive cases at the end of the text have been hand-picked by the authors to go hand-in-hand with chapter concepts.
Table contents:
Part I: The Entrepreneurial Perspective
1.Entrepreneurship and the Entrepreneurial Mind-Set
2.Entrepreneurial Intentions and Corporate Entrepreneurship
3.Entrepreneurial Strategy: Generating and Exploiting New Entries
Part II: From Idea to Opportunity
4.Creativity and the Business Idea
5.Identifying and Analyzing Domestic and International Opportunities
6.Intellectual Property and Other Legal Issues for the Entrepreneur
Part III: From the Opportunity to the Business Plan
7.The Business Plan: Creating and Starting the Venture
8.The Marketing Plan9.The Organizational Plan
10. The Financial Plan
Part IV: From the Business Plan to Funding the Venture
11.Sources of Capital12.Informal Risk Capital, Venture Capital, and Going Public
Part V: From Funding the Venture to Launching, Growing and Ending the New Venture
13.Strategies for Growth and Managing the Implication of Growth
14.Accessing Resources for Growth from External Sources
15.Succession Planning and Strategies for Harvesting and Ending the Venture
Part VI: Cases
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