Entrepreneurship Successfully Launching New Ventures 5th Edition Barringer Solutions Manual
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Entrepreneurship Successfully Launching New Ventures 5th Edition Barringer Solutions Manual.
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Product details:
- ISBN-10 : 0133797198
- ISBN-13 : 978-0133797190
- Author:
Successfully Launching New Ventures explores the allure of entrepreneurship, teaching students how to successfully start their own businesses. With real business profiles of inspiring young entrepreneurs, the text engages students through relevant examples they can easily relate to.
The Fifth Edition examines entrepreneurship through an easy, four-step process that clearly outlines both the excitement and the difficulty of launching one’s own business. Careful to identify failures as well as successes, Successfully Launching New Ventures is a straightforward guide to starting one’s own business.
Table of contents:
- PART I: DECISION TO BECOME AN ENTREPRENEUR
- 1. Introduction to Entrepreneurship
- PART II: DEVELOPING SUCCESSFUL BUSINESS IDEAS
- 2. Recognizing Opportunities and Generating Ideas
- 3. Feasibility Analysis
- 4. Developing an Effective Business Model
- 5. Industry and Competitor Analysis
- 6. Writing a Business Plan
- PART III: MOVING FROM AN IDEA TO AN ENTREPRENEURIAL FIRM
- 7. Preparing the Proper Ethical and Legal Foundation
- 8. Assessing a New Venture’s Financial Strength and Viability
- 9. Building a New-Venture Team
- 10. Getting Financing or Funding
- PART IV: MANAGING AND GROWING AN ENTREPRENEURIAL FIRM
- 11. Unique Marketing Issues
- 12. The Importance of Intellectual Property
- 13. Preparing for and Evaluating the Challenges of Growth
- 14. Strategies for Firm Growth
- 15. Franchising
- Glossary
- Name Index
- Company Index
- Subject Index
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