Entrepreneurship Successfully Launching New Ventures 5th Edition Barringer Test Bank

Entrepreneurship Successfully Launching New Ventures 5th Edition Barringer Test Bank

Product details:

• ISBN-10 ‏ : ‎ 0133797198
• ISBN-13 ‏ : ‎ 978-0133797190
• Author: Bruce R. Barringer (Author), R. Duane Ireland (Author)

Successfully Launching New Ventures explores the allure of entrepreneurship, teaching students how to successfully start their own businesses. With real business profiles of inspiring young entrepreneurs, the text engages students through relevant examples they can easily relate to.

The Fifth Edition examines entrepreneurship through an easy, four-step process that clearly outlines both the excitement and the difficulty of launching one’s own business. Careful to identify failures as well as successes, Successfully Launching New Ventures is a straightforward guide to starting one’s own business.

Entrepreneurship Successfully Launching New Ventures 5th Edition Barringer Solutions Manual

Table contents:

PART I: DECISION TO BECOME AN ENTREPRENEUR

1. Introduction to Entrepreneurship

PART II: DEVELOPING SUCCESSFUL BUSINESS IDEAS

2. Recognizing Opportunities and Generating Ideas

3. Feasibility Analysis

4. Developing an Effective Business Model

5. Industry and Competitor Analysis

6. Writing a Business Plan

PART III: MOVING FROM AN IDEA TO AN ENTREPRENEURIAL FIRM

7. Preparing the Proper Ethical and Legal Foundation

8. Assessing a New Venture’s Financial Strength and Viability

9. Building a New-Venture Team

10. Getting Financing or Funding

PART IV: MANAGING AND GROWING AN ENTREPRENEURIAL FIRM

11. Unique Marketing Issues

12. The Importance of Intellectual Property

13. Preparing for and Evaluating the Challenges of Growth

14. Strategies for Firm Growth

15. Franchising

Glossary

Name Index

Company Index

Subject Index

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