Entrepreneurship Successfully Launching New Ventures 6th Edition Barringer Test Bank

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Entrepreneurship Successfully Launching New Ventures 6th Edition Barringer Test Bank.

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Entrepreneurship Successfully Launching New Ventures 6th Edition Barringer Test Bank

Product dtails:

  • ISBN-10 ‏ : ‎ 0134729536
  • ISBN-13 ‏ : ‎ 978-0134729534
  • Author: Bruce Barringer, R Ireland

Entrepreneurship: Successfully Launching New Ventures explores the allure of entrepreneurship, teaching students how to successfully launch and grow their own business. Using real business profiles of inspiring young entrepreneurs, the text engages students through relevant examples they can easily relate to. The 6th Edition examines entrepreneurship through an easy, four-step process that clearly outlines both the excitement and difficulty of launching a new company. Careful to identify failures as well as successes, the text is a guide to starting a new business.

Table contents:

  1. Introduction to Entrepreneurship
  2. Recognizing Opportunities and Generating Ideas
  3. Feasibility Analysis
  4. Developing an Effective Business Model
  5. Industry and Competitor Analysis
  6. Writing a Business Plan
  7. Preparing the Proper Ethical and Legal Foundation
  8. Assessing a New Venture’s Financial Strength and Viability
  9. Building a New-Venture Team
  10. Getting Financing or Funding
  11. Unique Marketing Issues
  12. The Importance of Intellectual Property
  13. Preparing for and Evaluating the Challenges of Growth
  14. Strategies for Firm Growth
  15. Franchising

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Entrepreneurship Successfully Launching New Ventures 6th Edition Barringer download pdf

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