Foundations of Business 6th Edition Pride Test Bank

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Foundations of Business 6th Edition Pride Test Bank.

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Foundations of Business 6th Edition Pride Test Bank

Product details:

  • ISBN-10 ‏ : ‎ 9781337386920
  • ISBN-13 ‏ : ‎ 978-1337386920
  • Author: William M Pride, Robert J Hughes, Jack R Kapoor,
Gain the understanding of business to become a better employee, more informed consumer and even a successful business owner with Pride/Hughes/Kapoor’s FOUNDATIONS OF BUSINESS, 6E. Every feature has been evaluated by experienced instructors and business students, like you. New applications and activities guide you in applying important concepts. This up-to-date edition highlights business ownership, management and organization, human resources, marketing, e-business, information systems, accounting and finance. You study ethics and social responsibility, small business and entrepreneurship and global issues. Cutting-edge content also emphasizes social media, international business, green and socially responsible business and sustainability.
Table contents:

Part I: THE ENVIRONMENT OF BUSINESS.

1. Exploring the World of Business and Economics.

2. Ethics and Social Responsibility in Business.

3. Global Business. Part II: BUSINESS OWNERSHIP AND ENTREPRENEURSHIP.

4. Choosing a Form of Business Ownership.

5. Small Business, Entrepreneurship, and Franchises. Part III: MANAGEMENT AND ORGANIZATION.

6. Understanding the Management Process.

7. Creating a Flexible Organization.

8. Producing Quality Goods and Services. Part IV: HUMAN RESOURCES.

9. Attracting and Retaining the Best Employees.

10. Motivating and Satisfying Employees and Teams. Part V: MARKETING.

11. Building Customer Relationships Through Effective Marketing.

12. Creating and Pricing Products That Satisfy Customers.

13. Distributing and Promoting Products. Part VI: INFORMATION, ACCOUNTING, AND FINANCE.

14. Exploring Social Media and e-Business.

15. Using Management and Accounting Information.

16. Mastering Financial Management.

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