International Business Opportunities and Challenges vol 2 1st Edition Carpenter Test Bank
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International Business Opportunities and Challenges vol 2 1st Edition Carpenter Test Bank.
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International Business Opportunities and Challenges vol 2 1st Edition Carpenter Test Bank
Product details:
- ISBN-10 : 1453338381
- ISBN-13 : 978-1453338384
- Author: Sanjyot P. Dunung, Mason A. Carpenter
When purchased from FlatWorld (the publisher), this Color Print Textbook includes Online Access, Quizzes, and Homework (if professor uses Homework system). Online textbook is accessible. International Opportunities and Challenges in a Flattening World is written from the perspective that national borders are bridges and not barriers. Cornerstone themes of strategy, organizational and local cultures, and entrepreneurship support the authors’ overall goals to develop deeper understanding of international contexts, the wealth of global opportunities available, and the practical applications of theory, ideas, and learning principles. Engaging learning features provide additional details about key topics or describe real-world situations that require student analysis and promote creative thinking. As a result, learners are better prepared to launch, run, and productively contribute to any organization that is global in scope—or domestic companies that are wrestling with global competition.
Table contents:
1. Wealth and Welfare Business: A Sustainable Business Model
Md. Mashiur Rahman
2. An Impact of Adoption of the Internet of Things (IoT) on Customer Relationship Management (CRM) in the Banking Sector of India
Parul Bajaj, Imran Anwar, and Imran Saleem
3. Cross-Cultural Management: Opportunities and Challenges
Kavita Thapliyal and Mahendra Joshi
4. Exploring the Relationship Between Personality and Work-Life Balance
Joshin Joseph
5. Artificial Intelligence as Disruptive Technology: A Boon or a Bane in the Global Business Scenario
Seema Sahai and Saurav Lall
6. Understanding Consumer Responses Towards Social Media Advertising and Purchase Intention Towards Luxury Products
Amna Ahmad and Bilal Mustafa Khan
7. Multichannel Banking and Customer Experience: A Literature Review of Channels as a Moderator
Nidhi Verma and Mandeep Kaur
8. Center of Main Interest (COMI): Perspectives and Challenges
Aditya Tomer, Sumitra Singh, and Abhishek Rohatgi
9. Digitalizing Business Innovation
Ramamurthy Venkatesh
10. Digital Payment: A Robust Face of Modern India
Priyanka Jingar, Ravindar Meena, and Sachin Gupta
11. The Emerging Smart Supply Solutions in Fresh Fruits: India Matching the International Business Standards, New Formats, and New Technologies
Navita Mahajan and Frits Popma
12. Conceptual Integration of International Marketing in India
Vikas Garg, Shalini Srivastav, Pooja Tiwari, and Sonam Rani
13. Blockchain Technology and Its Utilization in Tracking Milk Process
Anita Venaik, Richa Goel, and Pooja Tiwari
14. Impact of New Technology on Business
Monika Sharma and Vikas Garg
15. Impact of Augmented Reality in Sales and Marketing
Lalit Kumar Sharma
16. Theoretical Perspective of Role of Technology on Business Environment
Jasmine Mariappan, Chitra Krishnan, Karthick Shankaralingam, and Syed Mohd. Abbas
17. Social Media Marketing and Purchase Behavior of Millennials: A Systematic Literature Review
Jitender Kumar, Sweta Dixit, Alka Maurya, and Ashish Gupta
18. Eye-Tracking Analysis of Chosen Tourist Offers
Mariusz Barczak, Piotr Szymański, and Martin Zsarnoczky
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