International Management 7th Edition Deresky Test Bank

International Management 7th Edition Deresky Test Bank

Product details:

• ISBN-10 ‏ : ‎ 9780136098676
• ISBN-13 ‏ : ‎ 978-0136098676
• Author: Helen Deresky

An exploration of the issues facing international business managers today.International Management explores the dynamic global environment of business management by exploring the political, legal, technological, competitive, and cultural factors that shape corporations worldwide. The seventh edition contains current research, events, and global developments while exposing readers to the recent trends that are affecting international business managers in today’s hypercompetitive global environment.

Table contents:

Part 1: THE WORLD OF INTERNATIONAL BUSINESS

• Chapter 1 An Introduction to International Business
• Chapter 2 General Frameworks in International Business
• Chapter 3 Multinational Enterprises, Innovation and Competitiveness

Part 2: THE ENVIRONMENT OF INTERNATIONAL BUSINESS

• Chapter 4 International Politics
• Chapter 5 International Culture
• Chapter 6 International Trade
• Chapter 7 International Financial Markets and Institutions

Part 3: INTERNATIONAL BUSINESS STRATEGIES

• Chapter 8 Multinational Strategy
• Chapter 9 Organising Strategy
• Chapter 10 Corporate Strategy and National Competitiveness

Part 4: FUNCTIONAL AREA STRATEGIES

• Chapter 11 Production Strategy
• Chapter 12 Marketing Strategy
• Chapter 13 Human Resource Management Strategy
• Chapter 14 Political Risk and Negotiation Strategy
• Chapter 15 International Financial Management

Part 5: REGIONAL STRATEGIES

• Chapter 16 European Union
• Chapter 17 Japan
• Chapter 18 North America
• Chapter 19 Emerging Economies
• Chapter 20 China

Glossary

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