Media Culture 11th Edition Campbell Test Bank

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Media Culture 11th Edition Campbell Test Bank.

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Media Culture 11th Edition Campbell Test Bank

Product details:

  • ISBN-10 ‏ : ‎ 1319058515
  • ISBN-13 ‏ : ‎ 978-1319058517
  • Author: Richard Campbell

As media becomes a part of our everyday experience, it’s important to have the right tools and resources to navigate the merging worlds of text, audio, and visual media found in Media & Culture.

Table contents:

1   Mass Communication: A Critical Approach 

DIGITAL MEDIA AND CONVERGENCE 

2   The Internet, Digital Media, and Media Convergence 

3  Digital Gaming and the Media Playground 

SOUNDS AND IMAGES 

4   Sound Recording and Popular Music 

5 Popular Radio and the Origins of Broadcasting 

6   Television and Cable: The Power of Visual Culture 

7   Movies and the Impact of Images 

WORDS AND PICTURES 

8   Newspapers: The Rise and Decline of Modern Journalism 

9   Magazines in the Age of Specialization 

10  Books and the Power of Print 

THE BUSINESS OF MASS MEDIA

11   Advertising and Commercial Culture 

12   Public Relations and Framing the Message 

13  Media Economics and the Global Marketplace 

DEMOCRATIC EXPRESSION AND THE MASS MEDIA 

14   The Culture of Journalism: Values, Ethics, and Democracy 

15   Media Effects and Cultural Approaches to Research 

16    Legal Controls and Freedom of Expression

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