SELL 4 4th Edition Ingram Solutions Manual
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SELL 4 4th Edition Ingram Solutions Manual
Product details:
- ISBN-10 : 1285164725
- ISBN-13 : 978-1285164724
- Author: & 2 more
Created through a “student-tested, faculty-approved” review process with more than 200 students and faculty, SELL 4 is an engaging and accessible solution to accommodate the diverse lifestyles of today’s learners. SELL 4 employs a comprehensive coverage of contemporary professional selling in an interesting and challenging manner. Including relational consultative selling, the text is organized on a more contemporary relationship-selling process that the author team has tested in, and developed for, major selling organizations.
Table contents:
1 Overview of Personal Selling
2 Building Trust and Sales Ethics
3 Understanding Buyers
4 Communication Skills
5 Strategic Prospecting and Preparing for Sales Dialogue
6 Planning Sales Dialogues and Presentations
7 Sales Dialogue
8 Addressing Concerns and Earning Commitment
9 Expanding Customer Relationships
10 Adding Value
11 Sales Management and Sales 2.0
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