SELL 5th Edition Ingram Test Bank

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SELL 5th Edition Ingram Test Bank.

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Product details:

  • ISBN-10 ‏ : ‎ 1305662091
  • ISBN-13 ‏ : ‎ 978-1305662094
  • Author: Thomas N. Ingram (Author), Raymond (Buddy) W. LaForge (Author), Ramon A Avila (Author), Charles H. Schwepker (Author), Michael R. Williams (Author)

Learn Principles of Selling YOUR Way with SELL5! SELL5�s easy-reference, paperback textbook presents course content through visually-engaging chapters as well as Chapter Review Cards that consolidate the best review material into a ready-made study tool. With the textbook or on its own, SELL Online allows easy exploration of SELL5 anywhere, anytime – including on your device! Collect your notes and create StudyBits� from interactive content as you go to remember what�s important. Then, either use preset study resources, or personalize the product through easy-to-use tags and filters to prioritize your study time. Make and review flashcards, review related content, and track your progress with Concept Tracker, all in one place and at an affordable price!

Table of contents:

Ch 1: Overview of Personal Selling

Chapter Role Play 1: Overview of Personal Selling Sales Stars, Inc.

Ch 2: Building Trust and Sales Ethics

Chapter Case 2

Chapter Role Play 2: Building Trust and Sales Ethics

Ch 3: Understanding Buyers

Chapter Case 3

Chapter Role Play 3

Ch 4: Communication Skills

Chapter Case 4

Chapter Role Play 4: Communication Skills

Ch 5: Strategic Prospecting and Preparing for Sales Dialogue

Chapter Case 5

Chapter Role Play 5: Strategic Prospecting and Preparing for Sales Dialogue

Ch 6: Planning Sales Dialogues and Presentations

Chapter Case 6

Chapter Role Play 6: Planning Sales Dialogues and Presentations

Ch 7: Sales Dialogue: Creating and Communicating Value

Chapter Case 7

Chapter Role Play 7: Sales Dialogue: Creating and Communicating Value

Ch 8: Addressing Concerns and Earning Commitment

Chapter Cases 8

Chapter Role Play 8: Addressing Concerns and Earning Commitment

Ch 9: Expanding Customer Relationships

Chapter Case 9

Chapter Role Play 9: Expanding Customer Relationships

Ch 10: Adding Value: Self-Leadership and Teamwork

Chapter Case 10

Chapter Role Play 10: Adding Value: Self-Leadership and Teamwork

Endnotes

Index

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