Strategic Management 2nd Edition Rothaermel Test Bank
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Strategic Management 2nd Edition Rothaermel Test Bank
Product details:
- ISBN-10 : 1259384071
- ISBN-13 : 978-1259384073
- Author: Frank Rothaermel
Strategic Management: Concepts 2e by Frank T. Rothaermel combines quality and user-friendliness with rigor and relevance by synthesizing theory, empirical research, and practical applications in this new edition, which is designed to prepare students for the types of challenges they will face as managers in the globalized and turbulent business environment of the 21st century. With a single, strong voice that weaves together classic and cutting-edge theory with in-chapter cases and strategy highlights, to teach students how companies gain and sustain competitive advantage.
Table contents:
Part One: Strategy Analysis
Chapter 1: What Is Strategy, and Why Is It Important?
Chapter 2: Strategic Leadership: Managing the Strategy Process
Chapter 3: External Analysis: Industry Structure, Competitive Forces, and Strategic Groups
Chapter 4: Internal Analysis: Resources, Capabilities, and Core Competencies
Chapter 5: Competitive Advantage, Firm Performance, and Business Models
Part Two: Strategy Formulation
Chapter 6: Business Strategy: Differentiation, Cost Leadership, and Integration
Chapter 7: Business Strategy: Innovation and Entrepreneurship
Chapter 8: Corporate Strategy: Vertical Integration and Diversification
Chapter 9: Corporate Strategy: Mergers and Acquisitions, Strategic Alliances
Chapter 10: Global Strategy: Competing Around the World
Part Three: Strategy Implementation
Chapter 11: Organisational Design: Structure, Culture, and Control
Chapter 12: Corporate Governance and Business Ethics
Part Four: MINICASES
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Strategic Management 2nd Edition Rothaermel Solutions Manual
