Strategic Management 6th Edition Hubbard Test Bank
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Strategic Management 6th Edition Hubbard Test Bank
Product dtails:
- ISBN-10 : 1488617341
- ISBN-13 : 978-1488617348
- Author: Graham Hubbard, John Rice, Peter Galvin
The only truly and specifically Australasian text on strategic management, written for all businesses – from start-ups to multinationals.Assuming an international perspective but written for an Australian and New Zealand audience, the text highlights how all organisations are affected by international issues, whether through suppliers, operations, competitors or customers. To provide a clear and practical application of theory, ten new case studies have been included in this edition to respond to the demand for them at this level of study in this discipline.Additionally, the text allows a more theoretical perspective to be taken than is normally possible in strategy texts. This suits undergraduate courses where students have little practical experience and where conceptual principles are being developed.
Table contents:
Part 1 Business strategy
Chapter 1 What is ‘strategy’?
Chapter 2 Analysing business strategy: creating value
Chapter 3 Analysing the external environment
Chapter 4 Analysing the organisation’s resources and capabilities
Chapter 5 Measuring strategic organisation performance
Chapter 6 Gap analysis and business-level strategic options
Chapter 7 Strategic decision making
Chapter 8 Dynamic competitive strategy
Part 2 Corporate strategy
Chapter 9 Corporate/multi-business strategy
Chapter 10 Acquisitions and alliances
Chapter 11 International strategy
Part 3 Implementation
Chapter 12 Capabilities, systems and structure
Chapter 13 Leadership, people and culture
Leadership
Chapter 14 Change management
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