Strategic Management A Competitive Advantage Approach Concepts 15th Edition David Test Bank

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Strategic Management A Competitive Advantage Approach Concepts 15th Edition David Test Bank.

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Product details:

  • ISBN-10 ‏ : ‎ 0133444791
  • ISBN-13 ‏ : ‎ 978-0133444797
  • Author: Fred R. DavidForest R. David 

In today’s economy, gaining and sustaining a competitive advantage is harder than ever. Strategic Management captures the complexity of the current business environment and delivers the latest skills and concepts with unrivaled clarity, helping students develop their own cutting-edge strategy through skill-developing exercises.

The Fifteenth Edition has been thoroughly updated and revised with current research and concepts. This edition includes 29 new cases and end-of- chapter material, including added exercises and review questions.

MyManagementLab for Strategic Management is a total learning package. MyManagementLab is an online homework, tutorial, and assessment program that truly engages students in learning. It helps students better prepare for class, quizzes, and exams—resulting in better performance in the course—and provides educators a dynamic set of tools for gauging individual and class progress.

Table of contents:

  1. Part 1 Overview of Strategic Management
  2. Part 2 Strategy Formulation
  3. Part 3 Strategy Implementation
  4. Part 4 Strategy Evaluation

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