Innovation and Entrepreneurship 3rd Edition Bessant Test Bank
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Product details:
- ISBN-10 : 1118993098
- ISBN-13 : 978-1118993095
- Author:
Innovation and Entrepreneurship 3rd Edition is an accessible text on innovation and entrepreneurship aimed specifically at undergraduate students studying business and management studies, but also those on engineering and science degrees with management courses.
Table of contents:
- Chapter 1: The Innovation Imperative
- Chapter 2: Social Innovation
- Chapter 3: Innovation, Globalization and Development
- Chapter 4: Sustainability-led Innovation
- Chapter 5: Entrepreneurial Creativity
- Chapter 6: Sources of Innovation
- Chapter 7: Search Strategies for Innovation
- Chapter 8: Building the Case
- Chapter 9: Leadership and Teams
- Chapter 10: Exploiting Networks
- Chapter 11: Developing New Products and Services
- Chapter 12: Creating New Ventures
- Chapter 13: Developing Businesses and Talent through Corporate Venturing
- Chapter 14: Growing the Enterprise
- Chapter 15: Exploiting Knowledge and Intellectual Property
- Chapter 16: Business Models and Capturing Value
- Chapter 17: Learning to Manage Innovation and Entrepreneurship