Innovation and Entrepreneurship 3rd Edition Bessant Test Bank

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Innovation and Entrepreneurship 3rd Edition Bessant Test Bank.

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Product details:

  • ISBN-10 ‏ : ‎ 1118993098
  • ISBN-13 ‏ : ‎ 978-1118993095
  • Author:  John R. BessantJoe Tidd 

Innovation and Entrepreneurship 3rd Edition is an accessible text on innovation and entrepreneurship aimed specifically at undergraduate students studying business and management studies, but also those on engineering and science degrees with management courses.

Table of contents:

  1. Chapter 1: The Innovation Imperative
  2. Chapter 2: Social Innovation
  3. Chapter 3: Innovation, Globalization and Development
  4. Chapter 4: Sustainability-led Innovation
  5. Chapter 5: Entrepreneurial Creativity
  6. Chapter 6: Sources of Innovation
  7. Chapter 7: Search Strategies for Innovation
  8. Chapter 8: Building the Case
  9. Chapter 9: Leadership and Teams
  10. Chapter 10: Exploiting Networks
  11. Chapter 11: Developing New Products and Services
  12. Chapter 12: Creating New Ventures
  13. Chapter 13: Developing Businesses and Talent through Corporate Venturing
  14. Chapter 14: Growing the Enterprise
  15. Chapter 15: Exploiting Knowledge and Intellectual Property
  16. Chapter 16: Business Models and Capturing Value
  17. Chapter 17: Learning to Manage Innovation and Entrepreneurship

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